Teaching Interests:
Product Development, Branding, Advertising, Retail Management, Sensory Marketing, Consumer Behavior, Design Thinking
Product Development, Branding, Advertising, Retail Management, Sensory Marketing, Consumer Behavior, Design Thinking
Teaching Experience:
Instructor
Farmer School of Business, Miami University
Taught "Branding and Integrated Marketing Communication" (MKT435). Fall 2017 (two sections). Spring 2018 (two sections).
Teaching Evaluation: 3.47/4.00 and 3.35/4.00 (Department mean: 3.2, University mean: 3.1).
Graduate Teaching Assistant
Ross School of Business, University of Michigan
Assisted Rajeev Batra in MBA course (MKT603: Strategic Brand Management). Fall 2015
Instructor
Graduate School of Management & Economics, Sharif University of Technology
Proposed, prepared and taught elective MBA course on Sensory Marketing. Spring 2015
Teaching Evaluation: 4.83/5.00 (School mean: 4.3).
Undergraduate Teaching Assistant
School of Architecture and Urban Planning, Shahid Beheshti University
Assisted in undergraduate course (Theoretical Fundamentals of Architecture). Winter 2007
Instructor
Farmer School of Business, Miami University
Taught "Branding and Integrated Marketing Communication" (MKT435). Fall 2017 (two sections). Spring 2018 (two sections).
Teaching Evaluation: 3.47/4.00 and 3.35/4.00 (Department mean: 3.2, University mean: 3.1).
Graduate Teaching Assistant
Ross School of Business, University of Michigan
Assisted Rajeev Batra in MBA course (MKT603: Strategic Brand Management). Fall 2015
Instructor
Graduate School of Management & Economics, Sharif University of Technology
Proposed, prepared and taught elective MBA course on Sensory Marketing. Spring 2015
Teaching Evaluation: 4.83/5.00 (School mean: 4.3).
Undergraduate Teaching Assistant
School of Architecture and Urban Planning, Shahid Beheshti University
Assisted in undergraduate course (Theoretical Fundamentals of Architecture). Winter 2007
